One of the favorite jobs I ever had was working as an “editor” at a weekly shopper newspaper in Michigan. A shopper isn't exactly like a newspaper, but I had free editorial reign to collect any news and information I thought fit to break up the glut of ads. I also wrote feature stories for monthly senior paper with the publisher's only directive being: “Make sure there is a pretty picture on the front page.” I could write a feature story about anything I wanted: baseball, antique cars, and Lake Michigan's winter mariners. (I was inspired by the “Wreck of the Edmund Fitzgerald”). Who cared if journalists scoffed at my professional credentials? I loved the creative freedom (one of the advantages of blogging).
Part of the job including writing what they called “advertorial” which is advertising that looked liked a short feature article. I'd drive around town and interview our major advertisers and write up something interesting about their establishments. The work included taking pictures.
So with this in mind, this week I want to remind readers that we do have a few sponsors (link in the upper left corner) for the blog and to revisit the writing form known as the advertorial. So I asked owners of two reputable book sellers, Books Again and A Cappella Books to give me a list of books that would make an excellent gifts for the holiday season.
My criteria was that it had to be an autographed book, moderately priced, and a book/or author that many people have heard of. I think picking a book for a person is a risky endeavor, but the autographed book is a safe and personal gift if you know a person likes a particular writer. In keeping with spirit of advertorial, the words are lifted from mouths and websites of the two owners (with permission of course). Here are their lists:
First from Books Again's Jim Adams:
Pat Conroy, My Reading Life. His latest book about the books and literary experiences that affected his life and writing. $32
Herschel Walker, Breaking Free. His personal story of living with Dissociative Identity Disorder. $20
Salman Rushdie, The Enchantress of Florence. His ninth novel, set during the Renaissance in Florence and the subcontinent of India. $20.
Jeffrey Lent, In the Fall. His outstanding debut novel set at the end of the Civil war. $15
Jeff Shaara, The Last Full Measure. Second book and sequel to his father’s classic The Killer Angels. $30.
Larry McMurtry, Some Can Whistle. Novel set in Texas, a setting that McMurtry knows all too well. $30.
Robert Stone, Outerbridge Reach. Underrated American novelist, this excellent novel pits man against the sea. $25
William Kennedy, Very Old Bones. Another greatly underrated novelist, this book once again uses Albany as the setting for the story. $25
Carl Hiaasen, Basket Case. Another excellent example of Hiassen’s dark humor. $20
James Lee Burke, Dixie City Jam. Robicheaux is once again solving crimes in southern Louisiana. $20
From Frank Reiss at A Cappella's
Roseanne Cash, Composed. The daughter of music legend Johnny Cash, writes candidly about her upbringing, her development as an artist, and her current life. $27
David Sedaris, Squirrel Seeks Chipmunk: A Modern Bestiary. A unique blend of hilarity and heart, this new collection of keen-eyed animal-themed tales is an utter delight. $20.
Rita Dove, Sonata Mulattica. In the Pulitzer Prize-winning poets's suite of linked poems, Dove dramatizes the life of George Polgreen Bridgetower (1780–1860), son of a European woman and a self-proclaimed "African prince." $25
David Byrne, Bicycle Diaries. Byrne's thoughts on world music, urban planning, fashion, architecture, cultural dislocation, and much more, all conveyed with a highly personal mixture of humor, curiosity, and humility. $26